• People
  • Thoughts

A hospitality booth creates an immersive experience at GlobalShop 2019

Eric Kuhn
Shop booth with blue gradient signage, wooden support columns, product display case, seating area, and black flooring.
Designing a new hospitality booth experience for GlobalShop 2019

Bergmeyer was pleased to once again be SHOP!’s design partner in creating the new booth experience debuting at GlobalShop 2019. The team looked to the mission and broad reach of the organization to develop a concept that celebrates the dimensions of SHOP!. Our goal was to create a physical platform to broadcast the organization’s core principles. Part SHOP! showcase, part stage, part lounge; the booth works to welcome members, as well as introduce SHOP! to potential new members.

The SHOP! hospitality booth hosted speakers covering relevant industry trends on the GlobalShop trade floor, welcoming all visitors to an immersive experience. The booth served as an intimate area for members and tradeshow visitors to relax, reboot and engage with the retail industry’s thought leaders.

Modern trade show booth with yellow columns, white counter, blue and green signage, and seating area for retail discussion.Modern trade show booth with illuminated signage, wooden display tower, seating area, and product displays under brightHospitality booth with wood paneling and retail messaging screen at trade show, with attendees facing a presenter.

Bergmeyer's booth designed for GlobalShop 2019

Modern trade show booth with geometric steel framing, digital displays, and blue flooring showcasing retail solutions.

Bergmeyer's first SHOP! booth designed for GlobalShop